100% Fresh: Bordeaux (Vol. 10)

Wednesday, August 17, 2011

Bordeaux (Vol. 10)


I want to know what it means to be a fan these days. People are so fickle. There's a budding artist every single day and the people who follow blogs religiously expect us to keep up. It would seem the only true fans belong to cults (i.e. Nicki, Wiz, Marilyn Mason, etc). Honestly, Illuminati may have more fans than musicians actually do.

It seems that if you love an album too much, as was the case for me with MBDTF and Watch The Throne, then people say you're riding the jock of the artist. Somehow we've gotten to where it's ludicrous to be completely enthralled by someone else's work. What makes this one huge clusterfuck is that the industry is over-saturated with artists. Everyone is a rapper, DJ, promoter, model, manager, etc.... But where are the fans - the die hard, "we just like to listen to music" people?

Has the culture become one big room full of hypebeasts? People are just waiting to prance on a new song every five minutes, or hit "first" in the comment section of their favorite blog. I even look at footage from live shows and all you see is cell phones up with the cameras out. How many people are there actually enjoying the show?

I miss being a fan. I'm slowly losing what it feels like. Being a fan, however, is what brings people to good stuff. Word of mouth is how we spread knowledge of brands, whether it's new clothes or new music. The best recommendations always come from people you trust. Be a fan and be proud of it and tell others about the things that make the world a better, or at least more tolerable place.

-Chance Fischer

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